“Oprah Takes Care of her OWN”

http://content.usatoday.com/communities/entertainment/post/2011/07/oprah-promotes-herself-to-ceo-of-own/1

Oprah Winfrey has named herself the CEO of her new cable channel OWN.  This makes Oprah the literal master of self-promotion.

Oprah may have wanted to make sure she was the top executive since the brand bears her name, or she may have just wanted a fat raise. 

“TV Oprah Would Watch”

http://content.usatoday.com/communities/entertainment/post/2011/04/oprah-winfrey-network-announces-six-new-series/1

The Oprah Winfrey Network announced six new television series Thursday, all looking to target a predominantly female audience.  The new line-up includes the documentary series, “Oprah Spends Her Money,” the reality show “Who Wants to Eat and Entire Cake?” and the non-reality show, “Oprah’s Not a Lesbian.”