“Body of Work” or “Hard or Soft Sell?”

http://content.usatoday.com/communities/entertainment/post/2011/06/heidi-klum-to-go-nude-for-runway-ad-campaign/1

The Hollywood Reporter says that Heidi Klum will appear nude in promotional ads for the new season of Lifetime’s Project Runway.  The campaign goes along with Lifetime’s new slogan, “We’re not just for women and gays anymore.”